What is SEO? how does it help to grow your business?
Seo is a module or the main part of Digital marketing, Seo help to your website grow organic traffic (visitors) in just some words I will give you some question answers like,
What is the pros and Cons of SEO?
What are Types of Seo?
What is the advantage and disadvantage of Seo?
How Seo will help us to grow our business?
How to do it?
as this type of question so don’t take tension about anything I will give your questions answers here
Nowadays as Digital Marketing is growing in marketing area with that also the growth of competitors for that all website and companies owners SEO is necessary because a website and online platform without SEO like fish without water without the waste time I will define in deeply what is SEO purpose and its techniques.
how to do it?
The first thing to remember SEO is Divide in Two Parts
A.) On Page Optimization
B.) Off Page Optimization
A.) On Page Optimization
1.) Title Tag:
Nowadays as google algorithm says the limit of a title should be under 65 to 70 for that you should create an attractive and short title for your site, it will show your blog or website in search engine result page as I show in below where you can find it and change it,
<title>Digital Marketing and Technology Solutions, Tips and advice By Shivam Sharma</title>
2.) Meta Description:
meta description will define about your website or blog in just some short description the length of description according to ti google algorithm 165 to 170 worlds between so you must create a unique and define the complete niche of your blog and website, it will also show in serp as title and URL below.
3.) Craft a compelling title, meta description:
as I told u already your title and description shown in SERP result and why you need to make both of them related to your main targeted keyword so while creating them you must remember this thing your main keywords should have come in your title and short description, for example, see below screen short how it will look in serp.
4.) URL Length:
Url lengths is also a main and important factor in on-page SEO why because some blogs like event blogging, festival blogging, and another limited blogging it is very affected and for your lifetime and one targeted niche domain is also very helping get from that according to google your keyword must be under your well so you can rank via that without doing any other activities so keep your URL length short for that see some url serp.
5.) Heading (H1):
as google bot H1 heading is most important part of on-page SEO make your h1 very attractive and you must write your targeted niche keyword in your H1 heading it will present your blog or website in the eye of google bot and SERP.
6.) Sub Headings (H2):
Subheadings also make a factor of ranking in your post content make some keyword subheadings or some headings relevant to your post content it will give you a better result in serp.
7.) Use LSI keywords in the body and headings:
Latent Semantic Indexing is a full form of LSI, that is ranking factor thing for your keyword you must find keywords related to your post serp result so for that you should use LSI techniques for keywords.
8.) Keyword Research:
Keyword research is a very important part of SEO because SEO depends on your keywords search volume, CTR and many more thing depend on your keyword so before done any activity of SEO research relevant keywords related to your niche or blog after that you must take those keywords in every part of your websites like h1, title and another activity of on-page SEO.
9.) Keyword Density:
keyword density that means in simple words uses the keyword in your post contains one or 2 times, not more than 2 times it should be around 1.,60 desnsity.
10.) Use Multimedia (Image, Video and Infographics):
nowadays all brands and all companies use infographics and multimedia images to show which services they provide to their customers and companies for that you also should be used infographics and multimedia thing to define your post and other things.
11.) Rich Content Crawl Phase to Google:
you must write understanding content for your visitor by the help of that google crawl your content and index it fastly if you will write understandable content so google crawl phase will give you a very good result.
12.) Alt tag:
Alternative tags give different URL to your blog it will very helpful to boost up your ranking give all image alt tags and youtube videos and other media resources.
13.) Use Keywords in the first two lines (within 100 words):
most of important part of keyword where you need to put your keyword in your post sop for that according to me put your keywords in first 2 line of your post that is also very good part of SEO.
14.) Use Outbound Links
Outbound links give Google a better understanding of your content based on the links provided to other web pages.
15.) Use Internal Links:
internal linking is very helpful for indexing your another post and webpages fastly to serp.
16.) Responsive Design or AMP:
according to google latest and 2018 July updates, Google wants all website in mobile-friendly neat and clean website it is a very effective factor of ranking in serp.
17.) Site Speed:
it is also a very good thing you must consider that while creating your website your site page speed must very fast for load open it in very little milliseconds will affect your site for rank fast than any another very high loading site.e site.
Robots.txt is a webmaster activity it is very helpful for unwanted web pages and bots.
19.) XML sitemap:
XML sitemap show to google which things are available on your site like the example below
B.) Off Page Activities
1.) Local Listing:
Local Listing is the best way to show your site or business name on the online internet world by the help of listing your city and specific regional can see you on google and internet platform in search results.
2.) Social Bookmarking:
Social bookmarking a part of link building it is a very effective strategy to boost your brand and business awareness to the across world on online internet world.
Here is the few most popular website of social bookmarking like Pinterest, Stumbleupon, baggit and many more
3.) Image Submission:
image submissions are very good and best strategy to attract and boost your traffic from peoples nowadays more than content peoples want to see images they consider content when the will see images so for that you must do that activity also for boost your reachability
4.) Video Submission:
Video submissions are very good and best strategy to attract and boost your traffic from peoples nowadays more than content peoples want to see Video they consider content when the will see Video so for that you must do that activity also for boost your reachability
5.) Web 2.0:
Create web 2.0 web pages and get high PR backlinks from that strategy, it is a very effective action to get high page rank backlinks from post your content on that web 2.0 sites.
Profile Creation Sites:
Profile creation is very helpful for brand awareness of peoples and any Peoples all profile creation backlinks are dofollow backlinks.
6.) Classified Submission:
High Page Rank Classified website is very good rank juicer and leads generation for your business and services.
7.) PPT Submission:
PPT submission is a very effective activity to submit your pdf to another site it very helps fully to rank your keyword because in your pdf title you must write your targeted keyword google crawl them and focus on your article also very deep.
8.) Question & answer in Quora:
quora is a very best platform to drive traffic to your site via give questions answers and ask a question with the help of that you will get very effective results.
9.) Guest posting or Blogging:
Gust blogging or guest posting is a very good strategy to get dofollow backlinks from another related to your niche blog or sites by the post your content on that blogs which allow guest posting you can get from there traffic to reach more visitors to your blog.
Guest post guidelines
Submit a guest post
10.) Comment linking:
comments linking is a backlink creation technique to create a high number of backlinks for rank your keywords in serp.
11.) (.edu and .gov) Backlinks:
.Edu and. Gov Backlinks are very high authority backlinks if you get one edu or govt. backlink then it is equal to more than 10 normal backlinks so you can understand the value of that backlinks google give very importance that backlinks which build from edu and gov sites.
12.) Broken Link Building:
Dropmylink website help to find backlinks related to your interest:
keyword + “resources”
keyword + intitle:resources
keyword + intitle:blogroll
keyword + “blogroll”
site:.gov keyword + “links”
site:.edu keyword + “recommended sites”
keyword + “related links”
if here anything is gone wrong so please contact us via the contact form or leave your comment thanks in Advance.